Perfect mauve neutral tinted lip balm.Keeps your lips hydrated for hours. Its my daily go to when going to work .This balm stick is similar to chubby sticks provided by other make up brands. It has a crayon like top and twist up bottom which pushes up more product. The stick has a creamy texture and tingles a bit when applied to the lips, it has a minty taste and smell which I quite like.The colour was quite a bit deeper than what I had expected but it still a nice shade. The mauve shade is also quite a pinker than I had imagined it to be but is a very nice my lips but better colour for those with medium to darker skin.Because it is a chubby stick style balm it is very easy to apply, and for those who do not usually like wearing lip sticks or other lip products it is a really good in-between because the balm can give you just a hint of colour rather than a bold lipstick shade. The balm has good staying power throughout the day, but like with most drug store lip products you will need a reapplication after eating. This is not a major issue considering this is the case with most lip products and considering the price point of this particular one.The only downside to this product is that if you want to go for more of a lipstick application, as in a bolder coat, the application does come out quite heavy and a little bit strong. Therefore this product is definitely better for more of a lighter application to add a hint of colour to your lips rather than a bold application.Overall I have really enjoyed using this product, I like the creamy texture and think the mauve colour suits a range of skin tones.I purchased this on recommendations but after applying it left my lips feeling sticky although the colour is good it's not long lasting as there is too much transference I like my lipstick to remain on my lips its OK for a lip balm but not as a long lasting lip colour will not purchase againBeautiful colour and feel on my lips, has a lovely sheen and stays put longer than other lip crayons. I have a few of these now in different colours and had a compliment on 'Rumour has it' the first day I wore it. Definitely recommendedI love these lip crayons, the colours are great and keeps lips lovely and moist. They are much cheaper than luxury brands and for me just as good.It's the first time I've ever tried this and I like it. It's easy to use and long lasting... I would definitely recommend. Came very quickly too.